Company Of One: Why Staying Small Is the Next Big Thing for Business - Paul Jarvis 2019

Company Of One: Why Staying Small Is the Next Big Thing for Business - Paul Jarvis 2019

Prologue

Introducing A Company of One

Begin

Defining a Company of One

Staying Small as an End Goal

What’s Required to Lead

Growing a Company That Doesn’t Grow

Define

Determining the Right Mind-Set

Personality Matters

The One Customer

Scalable Systems

Teach Everything You Know

Maintain

Properly Utilizing Trust and Scale

Launching and Iterating in Tiny Steps

The Hidden Value of Relationships

Starting a Company of One—My Story

Afterword: Never Grow Up

Acknowledgments

Notes